Blue Highway Lodge Privacy Policy

Last updated 12/16/2024

This Privacy Policy is issued by Blue Highway Lodge and used by the Lodge in the course of its business. Your information may be collected and used by the Lodge through your use of this Site.  We have prepared this Privacy Policy to explain more about how we collect and manage your information.

INFORMATION WE COLLECT:

Information you give us.  In your use of the Site, you may provide us with various information that personally identifies you. For example, we collect information from you when you make a booking through our reservation system or stay at the Lodge. Information collected during the course of the reservation and during your stay may include: Your name, email address, home and business address, phone number, and payment card information. This information may be provided to us directly when you make a reservation through our reservation system, through our website, or directly at the Lodge. 

HOW WE USE THIS INFORMATION: We use the information collected from you primarily to fulfill your reservation. Prior to your stay, this may include pre-stay communications.
In some instances where we have your consent or where permitted under applicable law, we may send you marketing communications (which may include text messages) for products and services that we believe would be relevant for you. We also may use information related to your stay to display targeted advertisements on our websites or on third party websites or to send you more relevant messaging. 

We do not share your stay information with any other third parties unless we have your consent or under special circumstances, such as:

  • when we believe in good faith that the disclosure is required by law or to protect the safety of hotel guests, employees, the public or Hotel property;
  • when disclosure is required to comply with a judicial proceeding, court order, subpoena, warrant or legal process; or
  • in the event of a merger, asset sale, or other related transaction.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

HOW WE SECURE YOUR INFORMATION

We are committed to protecting the confidentiality and security of the information that you provide to us. To do this, technical, physical and organizational security measures are put in place to protect against any unauthorized access, disclosure, damage or loss of your information. The collection, transmission and storage of information can never be guaranteed to be completely secure, however, we take steps to ensure that appropriate security safeguards are in place to protect your information.

CHANGES TO THIS PRIVACY POLICY

In some instances, we may have to change, modify or amend this Privacy Policy in order to comply with the evolving regulatory environment or the needs of our business. We reserve the right, at any time and without notice, to add to, change, update or modify this Privacy Policy, subject to any applicable legal requirements.